I wanted to create a logo for myself. Being a self proclaimed logo designer, I felt obliged to make one. I experimented with shapes and colours trying to create a simple yet interesting signature logo which could be applied to numerous promotional gear. I thought it would be interesting to somehow link it to my self portrait in which i created. I felt like the shapes created for the letters didn't scream simple and conspicuous - It reminded me of something I had seen before. I decided to go with the really simple J and S design - the thing is with logos is you should never try and over complicate what you are trying to communicate - it's always better to try and include a hidden connection or meaning within.
I also wanted to create a self portrait for other possible promotional gear/online presence. I wanted it to be a perfect representation of me and my practice and not just a 'drawing of myself.' This interpretation is a perfect reflection of who I am both as a person and practitioner. Striking, simple yet abstract.
Logo Design. I thought it would be interesting to add a further hidden meaning with the pencil idea. Without the pencil the logo looks fairly generic and there is no real relation to illustration - the pencil effect immediately draws a link to drawing and art.
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